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TACO DEL MAR DEBUTS NEW CABO SALAD
Vibrant, healthy and flavorful, new addition rounds out Taco Del Mar’s wholesome menu

(SEATTLE)—May 15, 2007--With summer around the corner and a direction toward healthier eating, Taco Del Mar has just unveiled its latest addition to the menu: the new Cabo Salad.

With a suggested retail price of $5.99, this made-to-order salad brings the same build-your-own option as its burrito counterpart. The new Cabo Salad starts with crisp romaine lettuce, and is topped with a choice of tender meat, black bean corn salsa, crisp tortilla strips and zesty ancho chili dressing. Generously portioned, the salad rounds out Taco Del Mar’s existing wholesome menu options and is available at all 254 Taco Del Mar locations.

“Healthier eating is a lifestyle decision and one that Taco Del Mar stands behind with our wholesome eating options,” Paul Curhan said, Taco Del Mar’s V.P. of Marketing. “We are pleased to offer guests a lighter meal option without compromising on delicious taste.”

Taco Del Mar features signature Mondo burritos showcasing slow-cooked and marinated meats such as braised chicken, carne asada steak and seasoned pork; platters; tacos; salads; kids’ meals and vegetarian/vegan offerings. All of its food incorporates high quality ingredients in a made-to-order presentation. The store decor sets the “beach” mood with beach-themed murals, thatched palapas, mounted sailfish, long board tabletops and lively background music.

The quick casual restaurant chain was co-founded in Seattle in 1992 by brothers James and John Schmidt. Inspired by southern Baja, Mexico and coastal beach shacks that serve burritos and tacos, Taco Del Mar remains independent, unlike many “Mexi-fresh” restaurant concepts that are publicly traded or big burger owned. The company was ranked 17th in the January 2007 issue of Fast Casual magazine’s 2006 Top 100 Movers and Shakers, and Crittenden’s Restaurant Insider named Taco Del Mar as one of its 2006 “Hot Half Dozen” concepts.

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